Coppafeel! is a breast cancer charity founded by Kris Hallenga who was diagnosed with stage 4 breast cancer at the age of 23.

 

A creative collaboration between Karmarama, photographer Rankin and myself led to the launch of #whatnormalfeelslike - a nationwide multi-channel campaign for Breast Cancer Awrareness Month in the UK.

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Seven women were photographed topless by Rankin and I was tasked with writing  words across their chests describing their breasts.

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These posters appeared on outdoor posters nationwide and aimed to encourage more women to check their breasts for signs of cancer and be confident talking about them.

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